Small business owner raises the price of a product for the first time in years, loses some longtime customers, and later discovers that keeping the old price was causing each sale to generate a loss

Original: Pequena comerciante aumenta o preço de um produto pela primeira vez em anos, perde alguns clientes antigos e descobre semanas depois que continuar cobrando o valor anterior estava fazendo cada venda gerar prejuízo

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Store owner raises product price, loses sales, and discovers from the accounts that the old price didn’t cover real business costs. The post Small shopkeeper increases product price for the first time in years, loses some longtime customers, and discovers weeks later that continuing to charge the old price was making each sale generate a loss appeared first on Catraca Livre.

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